People worldwide like to choose Nike when it comes to purchasing athletic shoes, equipment, apparel and accessories. Nike is a brand that appeals almost every age group with its unique designs of sports equipment and recreational products. It would not be surprising for you to know that Nike is the most valuable brand when it comes to sports businesses. Founded in 1964, the company called Blue Ribbon Sports was officially named Nike in 1971. The name Nike refers to the Greek goddess of victory. Going by its name, Nike has proved to be victorious in its niche market globally.
The company caters to the specific needs of various sports teams and renowned athletes around the world. Its wide range of sports equipment and products is able to fulfill the requirements of every athlete. Starting with the manufacturing of track running shoes, Nike expanded to its latest range of shoes, base layers, shorts, jerseys, etc. Sportspeople in almost any sports arena can depend on this brand to supply them nothing but the best. Whether you go for track and field events or play ice hockey, you would find par excellence sporting goods from Nike.
There are various product lines that Nike has specially developed for specific games. For example, Nike designed its SB shoes for skateboarders, while launched its Air Zoom Yorker light shoes for cricketers. People also love Nike products, as many of these are designed while keeping the safety of environment in mind. Nike is popular for designing sports products for all recreational and athletic needs. While Nike offers its products for everybody, even for children, its urban fashion clothing especially appeals the youth. The company aims to enhance the performance of athletes through its custom designs of shoes, accessories and apparel. Thus, people love it when some brand is so caring and friendly to its customers.